Szakmai képesítések és oklevelek

Certifications & training

Certified by global and local market leaders like CXL, Google, Laba, and Loves Data. I combine a data-driven approach, conversion optimization, and product strategy into practical, proven frameworks, not just theory.

The course focuses on the practical application of GA4. It covers the mechanics of event-based data models, setting up custom tracking, building complex conversion tracking systems, and designing user journeys.

The course focuses on CRO and landing page design. It covers user behavior research, data analysis, conversion funnels, value proposition, A/B testing, data-driven wireframing, and UI/UX optimization.

The course focuses on the systematic design and testing of Meta ad creatives to maximize ROI. It covers crafting visual and copy elements based on consumer psychology, and designing attention-grabbing ad hooks.

This course delivers a research-backed, conversion-focused copywriting and positioning methodology. It covers identifying key pain points, mapping value propositions, and building high-converting sales pages.

This course teaches systematic website audits and identifying conversion barriers. It covers the practical application of heuristic analysis frameworks, formulating optimization hypotheses, and action plans.

This course focuses on research methodologies for CRO and understanding user behavior. It covers designing user testing, conducting in-depth interviews, and creating on-site surveys or exit-intent pop-ups.

This agency-backed course covers the full modern UI/UX and web design process. It covers branding systems, moodboards, Figma responsiveness, WordPress basics, Elementor building, plugins, and integrations.

Led by Andrea Sipos (Senior Product Leader at Prezi, Skyscanner), this course covers the digital product management lifecycle. It covers product strategy, validation, discovery & delivery, product-market fit, and metrics.

Led by Áron Bay, a top PPC expert, this course delivers hands-on mastery of Google Ads. It covers campaign management, advanced search, shopping, and PMax strategies, alongside top optimization practices.

This official Google Skillshop training delivers advanced, hands-on mastery of Google Ads and best-practice campaign management. It covers campaign types, bidding, setup, and conversion tracking optimization.

This course focuses on advanced Google Analytics data collection and analysis. It covers configuring custom dimensions, metrics, event tracking, audience segmentation, and multi-channel sales funnels for maximizing ROI.

This official course focuses on codeless tracking code and measurement tag implementation. It covers the logic of tags, triggers, and variables, tracking custom events with the Data Layer, and basic pixel setups.

A képzés gyakorlati útmutatót ad a weboldalak felhasználói interakcióinak méréséhez, és a marketing-analitikai kódok önálló kezeléséhez. Tartalma: tagek, triggerek, változók gyakorlati beállítása, eseménykövetés (kattintás, böngészés, űrlapkitöltés, videómegtekintés), GA4, Google Ads és Meta integrációk, tesztelés.

Certifications & training

Google Analytics 4 Course

Landing Page Optimization

Facebook Ads Creative

Copywriting and Product Messaging

Conversion Optimization Audits

User Research Course

WordPress Webdesigner

Product Management Course

Advanced Google Ads Course

Google Ads Fundamentals

Google Analytics Course

Google Tag Manager Course

Google Tag Manager

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